Marketing Workshop Series: “Triple Threat” 3 Topics of Marketing Strategy:
Topic 3: Building a Brand Image
This will be a working session so bring your Laptop/Digital Device on which you wish to create and get ready to dive into our relevant marketing topics.
Brand image is important for any business. When consumers buy a product or service, they aren't just buying a product or service; they're buying what your brand stands for. That's why it's so important to design your brand image to convey exactly what you want it to say. Building a Brand Image can occure as a start-up or as an established company re-branding. Branding is not about your brand. It’s about your customers, prospects and employees and what your product or service – in fact, your whole company – can honestly do and be for them. This workshop will help you discover, define and develop the essential elements of a strong, meaningful, well-differentiated brand image.
We will provide water, coffee, tea and a light snack for those who need a quick boost of energy and hydration.
- Understand branding and how it can improve your business
- Define the brand essence, its rational and emotional value
- Gain a big advantage over your competitor with tips for solid brand management
- Earn Trust and loyalty of your ideal client